ELECTIMUSS

Inspired by Ancient Rome and the Romans’ obsession for perfume. Their epic stories echo through the very foundations of our modern way of life.

Scent was woven into the rich tapestry of everyday life in Ancient Rome. Fountains were scented with rose water and perfume was part of cleansing rituals, celebrations, feasts, seduction and worship. The Romans helped create a fragrance legacy which has shaped the way that we use and think about scent today. Their colourful tales and rituals provide the inspiration for all our fragrances.